“Athletes risk concussion week after week. But with regular guys, injuries tend to occur when they're not braced for impact. Plus, they don't have the neck muscles of a Hereford bull. (There is a widespread theory that neck strength might lessen the g-forces inside the brain.)...Your own concussion isn't likely to happen in front of a crew of trained professionals who can put you through a concussion protocol, whisk you to immediate medical attention as needed, and enforce a Sidney Crosby-type vacation until you're healed...”